Public Relations
Whether the goal is to increase sales, gain awareness, facilitate communication or build consumers’ relationships with brands, Hunter PR’s creative and strategic public relations programs help brands succeed. Helping clients such as Altoids and Tabasco stand out in crowded categories, launching new products including Wrigley’s 5 Gum or 3M Ultrathon insect repellent, or reigniting the passion for mature brands like Jell-O gelatin, Scotch brand tape, and Turning Leaf Wine are the types of challenges we embrace. Our programs take the form of everything from quick stunts to long-term commitments to causes, but all come to life in news, lifestyle and entertainment arenas and often give consumers the opportunity to directly interact with brands and products.
PHOTO CAPTIONS
Hunter PR conceived and executed the “Cook & Ladder” competition for Tabasco pepper sauce. Through this fiery competition Hunter PR engages celebrity chefs to serve as judges nets millions of media impressions each year for America’s hottest firefighter chef and his/her favorite pepper sauce.
Working with non-profit partner, Surfrider Foundation, Barefoot Wines cleans up litter-filled beaches from coast to coast and in turn, racks up dozens of media placements for its good works and the lively, celebrity-attended celebrations that occur post the clean-up efforts.